A Broker

A great grocery broker isn’t just a middleman. They’re a growth partner who gets your products on shelves, keeps them there, and expands your footprint with intention.

RecorGroup drives sales by combining retailer relationships, disciplined execution, and proactive strategy so your brand wins more placements, earns better performance, and stays ahead of what the market demands. In short: they turn opportunity into velocity and velocity into sustained growth.

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We built a model designed to help CPG brands accelerate growth in today's grocery landscape.

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Traditional brokers fail to meet today’s needs

Success in today’s CPG landscape requires so much more than it did yesterday, and traditional brokers have not kept up.’

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We are simplified, proactive & results-focused

We proactively manage our partners business as if it were our own, anticipating needs and strategizing ahead to secure your success and growth in the market.’

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An exclusive group of partners, culturally aligned

A hand-selected group of brands who share our values, our standards, and our commitment to building meaningful, results-driven partnerships.’

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We champion our partners’ business every day.

Your business deserves a broker as committed as you are.

At RecorGroup, we operate like an extension of your team, using a simplified, proactive model to accelerate growth and strengthen your go-to-market strategy. We cut through complexity, stay ahead of what’s coming, and focus on the actions that drive real results day in and day out.

EXPLORE OUR SERVICES

Featured
Case
Study

From Regional Brand to Category Contender

Client: BrightField Snacks
Category: Better-for-you salty snacks
Retail Focus: Albertsons

BrightField Snacks had a strong product, loyal consumers, and growing regional momentum, but breaking through at scale in a national grocery environment proved challenging.

They weren’t looking for a broker to “manage accounts.” They needed a strategic partner to help them grow.

The Challenge

Inconsistent distribution across divisions
Limited visibility with corporate decision-makers
Promotional activity without clear ROI
Slowing velocity despite strong shopper feedback

The Risk

Stalling growth and losing shelf space in a competitive category.

The Plan

Clarify the Opportunity
Category insights, shopper data, and retailer priorities aligned into a clear growth story.
Strengthen the Strategy
Smarter promotional planning, targeted distribution goals, and division-specific execution.
Execute with Precision
Proactive retailer engagement, consistent follow-through, and performance tracking.

The Impact

BrightField didn’t just gain shelf space. They gained momentum.

With clearer strategy, stronger retailer relationships, and consistent execution, BrightField transitioned from a regional player to a national category contender.

What The Client Has to Say

“RecorGroup helped us see the path forward—and then walked it with us.”

VP of Sales, BrightField Snacks

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The Wheely delivers timely industry updates, category insights, and strategic perspective from the RecorGroup team designed to help CPG brands navigate complexity, spot opportunity, and keep momentum at shelf. Clear, relevant, and actionable, it’s everything you need to stay rolling in a fast-moving retail landscape.