Some brokers manage activity. RecorGroup drives momentum.

We drive sales by combining retailer relationships, disciplined execution, and proactive strategy so your brand wins more placements, earns better performance, and stays ahead of what the market demands. In short: we turn opportunity into velocity and velocity into sustained growth.

A Broker

We built a model designed to help CPG brands accelerate growth in today's grocery landscape.

Redefining the brokerage industry

Traditional brokers fail to meet today’s needs

Success in today’s CPG landscape requires so much more than it did yesterday, and traditional brokers have not kept up.

Simplified, proactive, & results-focused

We proactively manage our partners’ business as if it were our own, anticipating needs and strategizing ahead to secure your success and growth in the market.

An exclusive group of partners, culturally aligned

A hand-selected group of brands who share our values, our standards, and our commitment to building meaningful, results-driven partnerships.

01 / RecorPod Support

1 Point of Contact

Our RecorPod team allows you to benefit from a dedicated point of contact who understands your business inside and out, simplifying your interactions and enhancing your strategic outcomes.

02 / Strategic Planning

Proactive Business Management

In today’s rapidly evolving CPG world, we proactively manage our partners’ business as if it were our own, anticipating needs and strategizing ahead to secure your success and growth in the market.

03 / Measurable Momentum

Relentless Pursuit of Results

Our relentless commitment to driving results means we stop at nothing to ensure your business not only achieves but exceeds its strategic objectives, propelling you to new heights of success.

We champion our partners’ business every day.

Your business deserves a broker as committed as you are.

At RecorGroup, we operate like an extension of your team, using a simplified, proactive model to accelerate growth and strengthen your go-to-market strategy. We cut through complexity, stay ahead of what’s coming, and focus on the actions that drive real results day in and day out.

Proof in Motion

Dole Packaged Foods

How an established national brand moved from reactive divisional planning to a proactive Albertsons strategy built around alignment, execution, and measurable growth.

AlbertsonsPrimary retailer
NationalGeographic scope
35 weeksMeasured timeframe
+3.7%Sales growth
Client Snapshot

A national brand ready for a more strategic model.

Dole Packaged Foods came into the partnership as an established brand across shelf-stable fruit, shelf-stable juice, frozen fruit, and ice cream. The opportunity was not awareness. It was focus, alignment, and proactive execution.

4Product categories
1Primary retailer focus
NationalRetail scope
Before RecorGroup

The challenge was strategic consistency.

Dole needed a partner who could help shift the work from reactive divisional support to proactive planning, stronger connectivity, and results-driven execution.

  • Become more proactive and strategic with planning and execution.
  • Engage more intentionally with divisional opportunities.
  • Build stronger divisional connectivity.
  • Create a partnership model focused on measurable results.
What Dole Wanted

A proactive strategy that could support both national and divisional growth.

The goal was simple to understand and meaningful to execute: create a proactive planning model for Albertsons and turn the first immediate opportunity into distribution for Dole Whip pints.

1stImmediate win: Dole Whip pints
KPIAlignment across teams
OngoingStrategic partnership timeline
RecorGroup as Guide

A simple plan created a single voice across national and divisional teams.

  • Align on Albertsons KPIs. Create clarity around what success needed to look like.
  • Build strategic initiatives with the customer. Translate opportunity into a practical plan.
  • Execute and measure. Track progress with both national and divisional teams.
Results

Opportunity turned into distribution, resets, and growth.

+3.7%Sales growth
35Weeks measured
2Category resets won
5Ice cream items total
5Shelf-stable national wins
9Regional distribution wins
Dole Packaged Foods logo
If you are ready to partner with someone who cares about your business as much as you do and is willing to do things differently, RecorGroup is THE choice.
Brandon Feagans
Senior Sales Director, US Grocery
Dole Packaged Foods

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The CPG landscape is changing fast. RecorNews delivers a monthly, no-fluff read on the grocery moves that matter—from industry shifts and leadership changes to strategic bets across Albertsons Companies, Kroger, and beyond. Clear perspective, useful context, and zero jargon.